Collection: Jiyo

JIYO is a denmark based brand and team, founded in 2002 and operating worldwide. Although they exist for quite a time now, they've gained most of their fame over the last few years. They got some of the strongest athletes in the world - and some of the most popular parkour shoes. The brands "Free to Move" philosophy shows in the name already: "JIYO" derived from chinese / japanese buddhism and stands for "To use yourself". JI means self, and YO means to use. In Japanese JIYO spoken translates to "Freedom"